Striking the right balance between visibility and accuracy remains a constant challenge for researchers and media professionals alike to avoid misinformation.
If this resonates with you, we invite you to join this quarter's
Sustainable Food Systems Network (SFSN) webinar in collaboration with
EUFIC, on the
29th January, 11-12am CET.
Moving beyond traditional formats, this session will dive into
real-world media examples through the expertise of three communication professionals:
🎙️
Fiona Lethbridge – Senior Press Officer, Science Media Centre
🎙️
Stephan Bronzwaer – Research Coordinator, EFSA
🎙️
Tiozzo Pezzoli Barbara - Adjunct Professor of Risk Communication at Università degli Studi di Padova and Communication Specialist at Istituto Zooprofilattico Sperimentale delle Venezie
Rather than formal presentations, the session will focus on answering questions and fostering open dialogue. Together, the panel will analyse media pieces, highlighting how strategic communication can bridge the gap between rigorous research and public understanding.
Please note that
this session will not be recorded so register to not miss out!