Printer friendly version
Share
Event
The new NoTA system architecture opens up the market for competition
11 June 2008 — 11 June 2008
Technical Research Centre of Finland (VTT)
The next big turning point in the industry is expected to be the diffusion of digital convergence. This means that products and services will be designed in the same way irrespective of the type of industry. The same design flow will be applied for developing houses, cars, and mobile phones alike. The launch of NoTA is the first time that digital convergence is truly put into practice. The NoTA concept was initially developed by Nokia Research Center, but has now been adopted by a growing number of companies. The royalty-free licensing and usage models will support the openness and rapid exploitation of NoTA.
NoTA is a modular service based system architecture for mobile and embedded devices. It aims at solving the gaps between current product platforms and future requirements by proving superior performance and making effective horizontalisation possible via eased integration.
NoTA entails various benefits in product development. Time-to-market is faster thanks to NoTA sub-systems, which reduce the time needed for vendor-specific requirements definition, implementation and integration phases. Scalability in integration level allows product companies to do fast cost-optimization without major R&D effort. Cost reductions are also achieved through more open competition, and reduced sub-system adaptation work. NoTA cuts down the complexity of devices, and clears the way for radical technology innovations also at hardware level by making the business more open. Moreover, NoTA helps product companies to meet end-user needs through enabling higher performance and completely new features in digital convergence devices.
The NoTA2008 Conference organized in Helsinki on 11th June will bring together industry representatives from all over the world to hear how NoTA will change the market. Top speakers will address new business opportunities, service concepts and technology issues developing within the NoTA ecosystem.
http://